Automated retention
marketing.

Why dealers use bumper:

Bumper's software automation and system generated content makes building, launching and managing of a Retention Sales Event easier than ever. Bumper provides you with:

1. Small minimum campaign sizes

   Target customers with campaigns specific to them.

2. More control

   Stop outsourcing communications and keep customer relationships in-house.

3. Power and flexibility

   Transfer customer showroom activity and factory programs into successful targeted campaigns.

4. Constant learning opportunities

   Learn by reviewing past campaigns and manage the frequency of communication for every individual customer.

5. Convenience

   Keep all your retention efforts in one place.

6. Better ROI

   Reduce manpower and replace agency involvement through software automation to save money.

Here’s how Bumper works:

1. Use Bumper filters for specific targeting

   Now that you have a clean list to work with, you can use our filters to target specific customers.

2. Create your own sales event

   Name your event, choose your start/end dates, offers, and select a banner.

3. Customize your sales message

   Write a compelling sales message that should include your current offers. Once you confirm your event and hit “launch” everything after that is fully automated.

4. Media is sent out to your customers

   Once you launch, your PURL will automatically become active allowing you to track your leads activity. A few days after your customers receive a letter in the mail, they will also receive a follow up email.

Watch Introduction videos

Bumper tracks your leads

Once you launch your event, all customer landing pages go live and you will begin to receive your first leads as early as 2 days before your event begins. Bumper will categorize your leads for you by placing them into the Cold, Warm or Hot tab. You will also be sent an email lead notice instantly containing that customer’s activitiy, giving you invaluable insight.

It's not too good to be true

Bumper is completely transparent about results; you can hear straight from dealers about their experience using Bumper and view sales numbers directly from Bumper in the graph below.

Bumper's pricing is simple:

Dealers only pay for each invitation they send using Bumper. There is a flat rate of:

There is no additional direct cost involved in using Bumper. Per invitation pricing includes data hygiene, printing, postage, email, personalized landing pages and lead tracking.